Are There Too Many Media Companies Out There?
In the multiverse that exists at the intersection between media and digital advertising, reality is perceived and interpreted in various ways, often with opposing viewpoints.
It’s normal, it’s human nature. Nevertheless, we must all be fully aware of it, to be able to develop stronger and more effective strategies.
Interestingly, there is one fundamental question which has all sides of the industry agreeing on: are there too many media companies out there?
